Com2us invests 4.2% stake in SM Entertainment… Aiming at synergy

[ Moon Byung-soo reporter] Com2uS (CEO Jae-won Song, Lee Johan) announced on the 1st that it has invested in SM Entertainment (SM) in Korea. As of October 31, Come's SM shares were about 990,000 shares, about 4.2%.

Comes explained that this investment was made in the judgment that the current value of SM, a representative cultural entertainment company in Korea, is relatively undervalued, and the growth value is high in the future. In addition, the general shareholders' meeting, such as the so-called 'white knight', did not invest for the purpose of voting rights in a particular direction, and it was not decided at all. Comes will maximize the value of each company by creating business synergy through future discussions.

Founded in 1995, SM is a representative Korean wave company that led the globalization of Korean popular culture. In 2021, the company recorded sales of 700 billion won and net profit of 130 billion won, and has a variety of famous artist portfolios. The world's leading fandom-based customer loyalty is secured.

Comes Group is expanding into comprehensive content companies such as dramas, movies, webtoons, and performances. In particular, CG and VFX have technology, and the affiliated company Fiji Wick Studio, which has a film and drama production as well as management business, and fandom-oriented innovative performance culture, etc. Throughout the world, it is strengthening its entry into the world of Korean culture.

It is also building new business areas such as blockchain and meths, which will be used in the future digital entertainment field. The Blockchain Main net 'PLA', which is led by Com2uS Group, plans to grow into a digital media contents center of the web 3.0 era by encompassing content and platforms such as games, culture, arts, and megabuses.

Com2 Bus, which is designed to enjoy all activities such as economy, society, and culture in the digital world, is easy and easy to enjoy in a three-dimensional space, Comes is also making a core business of Comes, which will lead the future paradigm.

An official of Comes said, This investment was made from a neutral position because it was judged that SM's current stock value was higher than the current share price. We look forward to leading the future cultural industry by gathering strong global IP power and content and business know-how of each company.